Are you ready to become a top producing real estate agent? Today on the show we have Super Agent Charlie Butler who has managed to create an intricate, and profitable, real estate business model in just 12 years.
After spending years in the retail jewelry business, Charlie entered real estate with a bang selling 58 homes in his first year. It was during that year that he was introduced to investors and, as they say, the rest is history. On today’s episode we dive into how to have an abundance mindset and how to start building your investor business.
Stop Thinking Small
In real estate, your business will only grow as fast as you let it. Charlie gives us some tips on how you can find opportunities and most of all, think big:
- No One Has a Monopoly: Most agents avoid a certain farm or lead base because they think it is being dominated by someone else. No one agent has a monopoly- that’s small thinking. Pick up the phone and start farming the higher priced leads or that area you’ve been eyeing. You’ll be surprised by the results.
- 10x Yourself: In order to grow, you’ll have to learn to delegate. Without a team, your business will always be limited to yourself. If you don’t have a team yet, start with an assistant. Otherwise, assess your weaknesses and find team members that can compliment your skills.
- Follow The Money: During his first year, some of Charlie’s business came from investors. This led him to meet other investors and grow his business. Later, Charlie was introduced to commercial real estate through the same process. By keeping an open mind and following market opportunities, you can expand your business into new niches and have an edge during every stage of the real estate cycle.
- Network: Finding unique opportunities involves hard, consistent work. Aside from calling and finding people with common interests, Charlie suggests you target these untapped sources:
– Your Local Chamber of Commerce
– Anyone working with homeowners (HVAC companies, mortgage brokers, title
companies, appraisers etc.)
Tapping Into The Investor Market
A lot of agents prefer investors over regular home buyers for many reasons: they’re business-minded, there’s fast turnaround and they usually pay all cash. If you are considering tapping into the investor market, consider this:
- Nurture, Nurture, Nurture: Investors are only after one thing: returns. And they’re going to stick to the person that is able to consistently do that for them every time. To stay top of mind, you have to be willing to nurture your client base constantly. For Charlie, that meant having breakfast every day with one client, and you have to do the same.
- Prove Your Value: With the current state of the lending markets, investors are only looking at deals that will get them the best returns on their money. That means to be a great investor agent, you will have to prove your value and outline the benefits you bring to the table.
- Be Patient: The investor market, as Charlie puts it, is a Boys Club. To grow your business, start small and give your all to select clients. Once you have your foot in the door, you will have a reputation in the industry that will help you grow your business with other investors.
Books For Agents
The Millionaire Real Estate Agent by Gary Keller
The One Thing by Gary Keller
The E-myth Revisited by Michael Gerber
Think And Grow Rich by Napoleon Hill
Connect with Charlie At:
https://www.facebook.com/CharlieButlerTeam
Charliebutlerteam.com
Call 812 422 4096
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Tell us what you thought of this week’s episode using #unpackthatidea!
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