In this episode Catherine really opens up and shares how she had to start from scratch. She found herself in a new city with no network and she explains what she did to go out and make $450,000 dollars her first year.
She shares with us:
- How she sold the most expensive house in the United States
- How she got on the cover of the Wall Street Journal
- Why you should look for new trends and jump on them first
- How she was the first realtor to use Google Adwords
- Why she believes the more you share; the more will come back to you
- Why you should always be learning–listen to tapes, podcasts and read
- Why you should come at your business as a teacher and not a salesperson
- Why you should cover every single aspect of the sales process with your clients
- Why she needs to be able to control her clients
- Why you should polish your sales skills everyday
- Why you should learn everything about your market down to the smallest details
- Why you should be an expert in construction, finance, defects, and contracts
- How she prequalifies every single prospect
- How to break into a new market and dominate
- Why you should set your goals super high and then outwork the next person
- How she leveraged one deal into 8 more deals
- Why you need to understand your clients needs and desires
- Why you need to be passionate about what you do
- Why you should not hide behind social media
Book: Secrets of the great rainmakers by Jeffrey J. Fox
Quote: Always tell the truth and always be honest
